by Angela Nazworth | April 23, 2012 9:41 am
Consumers love convenience. They also like to save money and enjoy simple pleasures. . .like meadow-scented laundry detergent. That’s why new products that make life easier and more enjoyable were the top-selling items of 2011, according to a report from Supermarket News.
Revenue results from 2011 show that 198 out of the 1,500 new products and brand extensions introduced last year reported sales above $7.5 million one year after distribution hit 30%.
Here’s a look at the top 1o best-selling products of 2011.
Parent Company: Procter & Gamble (NYSE:PG)
Revenue in 2011: $296 million
Parent Company: Procter & Gamble
Revenue in 2011: $169.4 million
Parent Company: Kimberly Clark (NYSE:KMB)
Revenue in 2011: $74.6 million
Parent Company: Energizer Holdings (NYSE:ENR)
Revenue in 2011: $64.4 million
Parent Company: L’Oreal (EPA:OR)
Revenue in 2011: $46.5 million
Parent Company: GlaxoSmithKline (NYSE:GSK)
Revenue in 2011: $45.2 million
Parent Company: Coty
Revenue in 2011: $41.8 million
Parent Company: Proctor & Gamble
Revenue in 2011: $37.9 million
Parent Company: Abbott Laboratories (NYSE:ABT)
Revenue in 2011: $37.5 million
Parent Company: L’Oreal
Revenue in 2011: $36.2 million
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