For the most part, the storage market is made up of disk-based solutions. But over the past few years there has been a move to flash-based approaches.
Flash-array uses microchips that allow for increased speed and are crucial for today’s data-intensive applications, such as Facebook and cloud software. XtremIO is one of the leaders in this space.
Other players include Violin Memory, Nimbus Data, Pure Storage and Whiptail.
EMC has a tremendous distribution footprint, which should boost the adoption of XtremIO and put pressure on the competition. In fact, the move is likely to lead to more consolidation.
— Tom Taulli, InvestorPlace.com