“It’s very sad that an event that celebrates the very best of athletic achievements should be sponsored by companies contributing to the obesity problem and unhealthy habits,” Terence Stephenson, a spokesman for the Academy of Royal Medical Colleges told The Associated Press.
McDonald’s isn’t the only sponsor that bothers the doctor group. Coca-Cola (NYSE:KO) has exclusive rights to sell nonalcoholic beverages at the games, and Heineken (PINK:HINKY) is the official beer sponsor.
In light of the recent obesity and alcohol issues plaguing the country, the ARMC is asking that advertising by McDonald’s, Coca-Cola and Heineken be limited during the Summer Games.
Olympic organizers won’t budge, saying if they were to concede to the group of doctors, there would be no Olympics this year.
“Sponsors provide a huge amount of the funding required to stage the games,” a spokesman for the organizing committee said in a press statement. “Without our partners such as McDonald’s, the games simply wouldn’t happen.”