Mega-superstar rapper Jay-Z announced on Monday that he’s partnering with Powermat Technologies and Proctor & Gamble (NYSE:PG) subsidiary Duracell to help New York City go wireless.
The iconic rapper and investor in the Duracell Powermat joint venture will do his part to market Powermat wireless charging systems and deploy wireless hotspots around New York City, FoxNews reported. One location will be Jay-Z’s own 40/40 Club in Manhattan.
“Mobile devices have become essential tools in business, entertainment and managing our social lives,” Shawn “Jay-Z” Carter told FoxNews. “Being able to charge wirelessly is a necessary step into the future.”
Magnetic waves from the wireless technology in Powermat’s “24-Hour Power System” will create enough electricity to charge an Apple (NASDAQ:AAPL) iPhone. The process of charging an iPhone is something Duracell Powermat CEO Ron Rabinowitz says will be easy.
“All they will need to do is put their phone on the table, same thing they normally do. The only difference is that now, their smartphones will get charged from the table,” Rabinowitz told FoxNews.
Charging systems have already been installed at the Delta Air Lines‘ (NYSE:DAL) terminal at JFK airport and various other NYC hotspots. The company said it will release a version of its 24-Hour Power System for Samsung’s Galaxy SIII this fall.