With car sales showing a healthy trend, U.S. automakers are becoming increasingly confident.
The latest sign of that comes from General Motors (NYSE:GM). In a bid to attract more car buyers, the company is offer a money-back guarantee on its Chevrolet vehicles.
Unsatisfied buyers can return a newly purchased 2012 or 2013 model during a 60-day window from the day they buy the vehicle for a full refund, provided they haven’t put more than 4,000 miles on the car or truck in the meantime, the Associated Press notes.
The money back offer comes on top of various price discounts, rebates and financing options and is open through September 4.
Chevrolet’s sales are up 6.3% so far this year, but that’s well below the 15% rise in overall U.S. car sales during the first half of the year.
Given that Chevrolet vehicles comprise 73% of all GM sales, the company is strongly motivated to offer incentives to increase Chevy sales.
Shares of GM fell more than 1% in Tuesday afternoon trading, dropping below $20 a share.
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