Chain Restaurants: Top 10 Social Media Stars
These well-known chains are making the right moves to engage consumers outside of the restaurant
Nation’s Restaurant News (NRN) recently released the second-quarter results of its Restaurant Social Media Index (RSMI) Top 100.
The RSMI is a quantitative effort to track the social media activity of more than 600 restaurant brands, according to NRN.
Here’s a peek at the 10 restaurant chains that NRN says did the best job of engaging consumers via social media channels during the second quarter of this year.
- Starbucks (NASDAQ:SBUX)
- Wendy’s (NASDAQ:WEN)
- Red Mango
- McDonald’s (NYSE:MCD)
- Panera Bread (NASDAQ:PNRA)
- Chipotle Mexican Grill (NYSE:CMG)
- Taco Bell — Yum! Brands (NYSE:YUM)
- Firehouse Subs
Head over to Nation’s Restaurant News to see the complete list.
Article printed from InvestorPlace Media, http://investorplace.com/2012/08/chain-restaurants-top-10-social-media-stars/.
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