All Eyes on Victoria’s Secret $2.5 Million Bra

by Nate Wooley | October 17, 2012 12:44 pm

All Eyes on Victoria’s Secret $2.5 Million Bra

victoria secret bra 199x300 All Eyes on Victoria's Secret $2.5 Million Bra
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The Victoria’s Secret Fashion Show is coming up again. That means it’s time to take a look at a bra that costs millions.

Victoria’s Secret, owned by The Limited (NYSE:LTD[1]), runs the show each year to highlight its new offerings.  This year’s choice to model the expensive bra is Alessandra Ambrosio, according to People Magazine[2]. She’ll be wearing the $2.5 million Floral Fantasy set which includes the Very Sexy push-up bra, which is studded with amethysts, sapphires, rubies and diamonds. There’s also a matching belt with more than 5,200 precious stones.

The choice of Ambrosio is notable because she’s less than six months out from having her second child. Ambrosio gave birth to Noah earlier this year, and daughter Anja is four years old.

The fashion show will air on CBS (NYSE:CBS[3]) December 4, 2012

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Endnotes:
  1. LTD: http://studio-5.financialcontent.com/investplace/quote?Symbol=LTD
  2. according to People Magazine: http://stylenews.peoplestylewatch.com/2012/10/16/alessandra-ambrosio-victorias-secret-fashion-show-bra/
  3. CBS: http://studio-5.financialcontent.com/investplace/quote?Symbol=CBS
  4. Gap Stock: Back in Fashion?: http://investorplace.com/2012/10/gap-stock-back-in-fashion-gps/
  5. Prada Profit Surges, Dismisses Economic Concerns: http://investorplace.com/2012/09/prada-profit-surges-dismisses-economic-concerns/
  6. N.Y. Fashion Week: From Runway to Retail: http://investorplace.com/2012/09/n-y-fashion-week-from-runway-to-retail/

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