Stocks at New Highs, New Lows for 11/14

by Alyssa Oursler | November 14, 2012 11:26 am

Stocks at New Highs, New Lows for 11/14

Here’s one stock hitting a 52-week high and one finding a 52-week low today:

New High: Campbell Soup Co.

Campbell Soup Co. (NYSE:CPB[1]) has reached a new 52-week high thanks to steady gains over the past few days. The stock moved upwards more than 4% over the last week, bringing its year-to-date gains into the double digits.

The company hasn’t jumped dramatically on any big news, but has been making a gradual climb as relatively-new CEO Denise Morrison continues restructuring and marketing efforts.

During the summer, the company snatched up Bolthouse Farms[2] for $1.55 billion and plans to keep building its international snack food and baked goods business through further acquisitions.

More recently, Campbell inked a deal to have its V8 Splash and V8 V-Fusion drinks available to make with SodaStream‘s (NASDAQ:SODA[3]) home beverage carbonators.

Campbell Soup Co. reports earnings on Tuesday, Nov. 20. Last quarter, earnings jumped 27%[4] year-over-year and beat estimates.

New Low: Sony

Shares of Japanese tech company Sony (NYSE:SNE[5]) fell more than 7% this morning, sending the stock to a 52-week low. SNE has been on its way down since highs of over $22 in late February and are now trading under $10. The stock has lost around 45% year-to-date.

The company’s sales have been on the way down — so much so that it cut its annual TV sales forecast by 2 million units.

Sony isn’t the only Japanese tech company struggling in today’s post-PC era. Panasonic (NYSE:PC[6]) has fallen 43% year-to-date, Canon (NYSE:CAJ[7]) has slid more than 30% and Sharp (PINK:SCHAY[8]) has plummeted 77%.

Sony has its eye on one of the few Japanese tech names that’s had a decent year: Olympus (PINK:OCPNY[9]). Olympus has gained more than 23% since January. Today, Sony announced plans to¬† raise $1.9 billion by selling convertible bonds and one-third of those proceeds will go towards an investment in Olympus.

As of this writing, Alyssa Oursler did not own a position in any of the aforementioned companies.

Endnotes:
  1. CPB: http://studio-5.financialcontent.com/investplace/quote?Symbol=CPB
  2. snatched up Bolthouse Farms: http://investorplace.com/2012/07/campbell-soup-to-purchase-bolthouse-farms-for-1-55b/
  3. SODA: http://studio-5.financialcontent.com/investplace/quote?Symbol=SODA
  4. earnings jumped 27%: http://investorplace.com/2012/09/campbell-soup-tops-q4-estimates/
  5. SNE: http://studio-5.financialcontent.com/investplace/quote?Symbol=SNE
  6. PC: http://studio-5.financialcontent.com/investplace/quote?Symbol=PC
  7. CAJ: http://studio-5.financialcontent.com/investplace/quote?Symbol=CAJ
  8. SCHAY: http://studio-5.financialcontent.com/investplace/quote?Symbol=SCHAY
  9. OCPNY: http://studio-5.financialcontent.com/investplace/quote?Symbol=OCPNY

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