The law was passed in March 2012 and took effect in 2013. It requires all fashion and commercial models to maintain a body-mass index of 18.5 or higher, ABC News reports. For example, a 5-foot, 8-inch model would be prevented from working if she weighs less than 122 pounds.
The law also has a disclosure requirement concerning altering images of models. The “Photoshop law,” as it’s called, requires that any images in which a model’s appearance is altered by computer graphics have a notice that such work has been done.
The laws aims to curb the growth of eating disorders in Israel. Authorities hope that by preventing the idealization of “thinness” in Israeli culture, fewer people — mostly younger women — will develop anorexia and damage their health by emulating the artificial looks they see on screen and in print.
The legislation was inspired by fashion photographer Adi Barkan, when a model he knew died of anorexia. She weighed 60 pounds at the time of her death.