Chrome Pixel: Google Unveils Premium Touchscreen Laptop

by Christopher Freeburn | February 22, 2013 9:04 am

Chrome Pixel: Google Unveils Premium Touchscreen Laptop

chromebookpixel 300x199 Chrome Pixel: Google Unveils Premium Touchscreen Laptop[1]Google (NASDAQ:GOOG[2]) is expanding its presence in the consumer electronics space. The Internet search giant has announced a new high-end laptop based on its Chrome operating system[3].

The Chromebook Pixel, a slim laptop with a 12-inch, 2560 x 1700 pixel touchscreen, features just 2GB of RAM, a 32GB sold-state hard drive and an Intel (NASDAQ:INTC[4]) Core i5 chip. Pricing for the Pixel begins at $1,300, ABC News notes.

With the a limited amount of hard drive space, Google is offering 1TB of free cloud-based storage to Chromebook Pixel buyers. Additional cloud-storage can be purchased, if needed. A Chromebook Pixel with built-in LTE connectivity will be offered for $1,449.

A number of othe companies, including Hewlett-Packard (NYSE:HPQ[5]) and Samsung already make Chrome-based laptops, most priced under $500. Google is betting that consumers will be attracted to the Pixel’s high resolution screen.

Some experts aren’t so sure. An analyst at Reticle Research told ABC News that many consumers would likely find it hard to justify such a high price for a laptop that could not serve as their primary computer.

Shares of Google rose fractionally in pre-market trading on Friday.

Endnotes:
  1. [Image]: http://investorplace.com/wp-content/uploads/2013/02/chromebookpixel.jpg
  2. GOOG: http://studio-5.financialcontent.com/investplace/quote?Symbol=GOOG
  3. new high-end laptop based on its Chrome operating system: http://abcnews.go.com/Technology/chromebook-pixel-google-launches-chrome-os-laptop-1300/story?id=18559847
  4. INTC: http://studio-5.financialcontent.com/investplace/quote?Symbol=INTC
  5. HPQ: http://studio-5.financialcontent.com/investplace/quote?Symbol=HPQ

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