Coffee Redux: It’s Not the Same Ol’ Joe at Denny’s

The restaurant chain offers three new coffee blends

   

Diners at Denny’s (NASDAQ:DENN) now have a new range of coffee choices to complete their meals.

After two years of development, the chain rolled out three new coffee blends last month, aimed at customers who want a greater range of coffee tastes. The introduction of the new blends followed the deployment of new coffee brewing machines at the chain’s more than 1,600 restaurants, Restaurant News notes.

Starbucks Robber Takes Coffee, Not Cash
Starbucks Robber Takes Coffee, Not Cash

New to Denny’s menu are a Signature Diner Roast, a Dark Diner Roast and a Signature Decaf Roast. The restaurant only offered one blend of coffee previously.

Denny’s plans to include coffee in a number of new promotions this year, introducing new coffee products.

Company officials said that they had received a positive customer response to the new choices.

Shares of Denny’s rose fractionally in Friday afternoon trading.


Article printed from InvestorPlace Media, http://investorplace.com/2013/02/coffee-redux-its-not-the-same-ol-joe-at-dennys/.

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