Harris Poll: The Most Reputable Company in America Is …
by Nate Wooley | February 13, 2013 12:24 pm
[1]For the first time, Amazon (NASDAQ:AMZN[2]) is atop the Harris Interactive list of companies with the best reputation.
It’s the 14th year that Harris Interactive has conducted the survey, reports Business Insider[3]. It asked more than 14,000 people about various aspects of the top 60 corporations in America.
Respondents were asked about six items in determining a company’s reputation: Social responsibility, emotional appeal, financial performance, products, vision and workplace environment all factored into the final ranking.
This year, Amazon beat out Apple (NASDAQ:AAPL[4]) for the top rank. Here are the top five.
- Amazon
- Apple
- Disney (NYSE:DIS[5])
- Google (NASDAQ:GOOG[6])
- Johnson & Johnson (NYSE:JNJ[7])
More stories about trends and surveys:
- 12 Coming Food Trends in America[8]
- 5 Big Travel Trends for 2013[9]
- Top Flavor Trends for 2013[10]
Endnotes:
- [Image]: https://investorplace.com/wp-content/uploads/2011/10/amazon-box-630.jpg
- AMZN: http://studio-5.financialcontent.com/investplace/quote?Symbol=AMZN
- reports Business Insider: http://www.sfgate.com/technology/businessinsider/article/People-Now-Think-Amazon-Is-Better-Than-Apple-4271424.php
- AAPL: http://studio-5.financialcontent.com/investplace/quote?Symbol=AAPL
- DIS: http://studio-5.financialcontent.com/investplace/quote?Symbol=DIS
- GOOG: http://studio-5.financialcontent.com/investplace/quote?Symbol=GOOG
- JNJ: http://studio-5.financialcontent.com/investplace/quote?Symbol=JNJ
- 12 Coming Food Trends in America: https://investorplace.com/2013/02/12-coming-food-trends-in-america/
- 5 Big Travel Trends for 2013: https://investorplace.com/2013/01/5-big-travel-trends-for-2013/
- Top Flavor Trends for 2013: https://investorplace.com/2012/12/top-flavor-trends-for-2013/
Source URL: https://investorplace.com/2013/02/harris-poll-the-most-reputable-company-in-america-is/