by Christopher Freeburn | March 28, 2013 10:33 am
Earlier this month, travel blogger JohnnyJet noticed that American Airlines’ (PINK:AAMRQ) gate agents at a Fort Lauderdale airport had invited passengers who didn’t have carry-on items to board their planes after first class passengers.
After tweeting his observation and speculation that the airline might be trying out a new boarding procedure, JohnnyJet received a response from the airline. In its tweet, American confirmed that passengers without carry-ons were being allowed to board second at some airports.
By giving passengers without carry-ons boarding preference, airlines make checking bags more attractive. That boosts airline revenue.
Other airlines, including Alaska Airlines (NYSE:ALK) and Southwest (NYSE:LUV) have adopted a similar boarding procedure.
On Wednesday, a U.S. Bankruptcy Court approved American Airlines merger with US Airways (NYSE:LCC).
Shares of American Airlines surged about 4% in over-the-counter trading on Thursday morning.
Source URL: http://investorplace.com/2013/03/american-airlines-tests-perks-for-those-without-carry-ons/
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