by Nate Wooley | April 9, 2013 9:23 am
Beverage maker PepsiCo (NYSE:PEP) is trying out something new.
A new patent application — published this week but filed last September — reveals that the company is working on a new 4-ounce protein drink, Beverage Daily is reporting.
In the application, Pepsi spells out that the new drink will be high in protein and sold in 4-ounce servings. It will contain alpha-lactalbumin, whey protein and possibly hydrolyzed collegan.
Pepsi VP Dondeena Bradley, PhD had earlier hinted at the new beverage. In interviews last year she said the company was working on a drink that would be packaged in an unexpected way that would appeal to women.
The patent application describes the 4-ounce serving as a “hydration unit” and says each package will contain multiple units that will be 4% to 8% protein by weight. The exact composition of the proteins included in each drink is still not determined.
Source URL: http://investorplace.com/2013/04/pepsi-seeks-patent-for-mysterious-protein-drink/
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