10 Most Valuable Brands in the World 2013

by Christopher Freeburn | May 22, 2013 11:58 am

10 Most Valuable Brands in the World 2013

cracked world with dollar sign 10 Most Valuable Brands in the World 2013[1]Millward Brown has released its eight annual survey of the world’s most valuable brands[2].

The BrandZ Top 100 Most Valuable Global Brands found that worldwide brand values grew 7% over the last year, up from a disappointing 1% increase in the prior year.

Brand values estimated by Millward Brown have increased 58% since the firm started taking the survey.

Here are the 10 Most Valuable Brands in the World[3], according to Millward Brown.

  1. Apple (AAPL[4]) — $185 billion
  2. Google (GOOG[5]) — $113.7 billion
  3. IBM (IBM[6]) — $112.5 billion
  4. McDonald’s (MCD[7]) — $90.3 billion
  5. Coca-Cola (KO[8]) — $78.4 billion
  6. AT&T (T[9]) — $75.5 billion
  7. Microsoft (MSFT[10]) — $69.8 billion
  8. Philip Morris‘ (PM[11])¬†Marlboro¬†– $69.4 billion
  9. Visa (V[12]) — $56 billion
  10. China Mobile (CHL[13]) — $55.4 billion

You can find more information on the survey and valuations at Millward Brown’s website[14].

Endnotes:
  1. [Image]: http://investorplace.com/wp-content/uploads/2011/02/cracked-world-with-dollar-sign.jpg
  2. the world’s most valuable brands: http://www.millwardbrown.com/BrandZ/Top_100_Global_Brands.aspx
  3. Most Valuable Brands in the World: http://www.millwardbrown.com/BrandZ/Top_100_Global_Brands.aspx
  4. AAPL: http://studio-5.financialcontent.com/investplace/quote?Symbol=AAPL
  5. GOOG: http://studio-5.financialcontent.com/investplace/quote?Symbol=GOOG
  6. IBM: http://studio-5.financialcontent.com/investplace/quote?Symbol=IBM
  7. MCD: http://studio-5.financialcontent.com/investplace/quote?Symbol=MCD
  8. KO: http://studio-5.financialcontent.com/investplace/quote?Symbol=KO
  9. T: http://studio-5.financialcontent.com/investplace/quote?Symbol=T
  10. MSFT: http://studio-5.financialcontent.com/investplace/quote?Symbol=MSFT
  11. PM: http://studio-5.financialcontent.com/investplace/quote?Symbol=PM
  12. V: http://studio-5.financialcontent.com/investplace/quote?Symbol=V
  13. CHL: http://studio-5.financialcontent.com/investplace/quote?Symbol=CHL
  14. website: http://www.millwardbrown.com/BrandZ/Top_100_Global_Brands.aspx

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