by Christopher Freeburn | May 7, 2013 10:04 am
Fans of Star Wars can expect to see a new wave of video games based on George Lucas’s iconic movies coming to consoles, PCs and mobile devices in the next few years.
Disney (NYSE:DIS) has signed a licensing agreement with Electronic Arts (NASDAQ:EA), giving the video game developer the exclusive right to create games set in the Star Wars universe. The financial terms of the multi-year partnership were not revealed, Variety noted.
Under the deal, new games will be created targeting a core audience of adult males. Disney will continue to hold the rights for games aimed at a younger players.
Last year, Disney purchased Lucasfilm and the rights to Star Wars from Lucas for $4 billion. Disney recently shuttered the LucasArts game development studio.
The first games will reach consumers in 2015, which, not coincidentally, is also the scheduled date for the release of the next Star Wars movie.
In 2011, Electronic Arts launched Star Wars: The Old Republic, an online multi-player game that reportedly cost $150 million to create. The game has ditched subscription fees after failing to attract enough paying players.
Shares of Electronic Arts climbed more than 1% in Tuesday morning trading, while Disney was flat.
Source URL: http://investorplace.com/2013/05/disney-electronic-arts-team-up-on-star-wars-games/
Short URL: http://invstplc.com/1ftaP5c
Copyright ©2016 InvestorPlace Media, LLC. All rights reserved. 700 Indian Springs Drive, Lancaster, PA 17601.