What started as an early-morning market pullback from record highs turned sharply the other way, with stocks once again pushing higher into record territory Tuesday as investors found favor in earnings reports.

The S&P 500 climbed to its fifth straight record high, closing up 0.41% to 1632.68, while the Dow Jones Industrial Average moved its record higher, rising 0.32% to end at 15105.12. The Nasdaq claimed the highest gains on the day, however, moving up 0.49% to 3413.27.

On the earnings side of the ledger, gamemaker Electronic Arts (NASDAQ:EA) jumped more than 17% after announcing first-quarter earnings that bested last year’s results. The announcement comes on the heels of inking an exclusive rights agreement with Disney (NYSE:DIS) to produce Star Wars video games.

Disney shares finished down just under 1% despite reporting better-than-expected earnings after-hours Tuesday, though the remain up 32% year-to-date.

Whole Foods (NASDAQ:WFM) improved by nearly 11% after reporting first-quarter earnings that beat estimates and announcing a 2-for-1 split in the stock effective May 30.

Shares of JCPenney (NYSE:JCP) actually gained more than 7% after the company released select results from its first-quarter report in an attempt to soften the blow when its results are officially released on May 17.

Toyota (NYSE:TM) saw shares advance more than 3% after its quarterly (January-March 2013) profit came in at twice that of last year, and well ahead of analysts estimates, on increased sales in North America and Asia. Toyota also announced it expected earnings to climb 42% over the coming full fiscal year.

AOL (NYSE:AOL) shares crumbled more than 8% after reporting first-quarter income that beat last year’s number but came in below analyst estimates, while Wendy’s (NASDAQ:WEN) shares fell more than 5% after the restaurant chain reported sales that missed forecasts.

Perhaps the worst of the day was Fusion-io (NYSE:FIO), which cratered nearly 26% on 46 million shares traded after announcing that CEO David Flynn and Chief Marketing Office Rick White will leave the company.

In after-hours earnings news, Groupon (NASDAQ:GRPN) revenues exceeded analyst estimates, coming in at $601.4 million vs. expectations of $588.92 million, while earnings came in at 3 cents per share, right in line with estimates. GRPN shares were ahead 11% in early after-hours trading.

Earnings release notables for Thursday include Dish Network (NASDAQ:DISH), Molycorp (NYSE:MCP), and Orbitz (NYSE:OWW).

Three Up

• DaVita (NYSE:DVA): Up 10.1% ($11.81) to $129.37. (Read more here)
• Vivus (NASDAQ:VVUS): Up 9.7% ($1.17) to $13.21.
• Advanced Micro Devices (NYSE:AMD): Up 8.2% (29 cents) to $3.83.

Three Down

• Axiall (NYSE:AXLL): Down 16.3% ($9.23) to $47.28.
• Zillow (NASDAQ:Z): Down 10% ($6.26) to $56.68.
• TripAdvisor (NASDAQ:TRIP): Down 4.6% ($2.52) to $52.49.

Marc Bastow is an Assistant Editor at InvestorPlace.com. As of this writing he is long DIS.