by Eric Harding | May 21, 2013 12:52 pm
Marissa Mayer’s just getting warmed up.
The Yahoo (YHOO) CEO continues to realign the company, this time rolling out a redesign and increased storage — a whopping 1 terabyte (that’s 1,000 gigabytes) — reports Mashable. The reboot also lets users host longer videos, and a new Android app is being released in conjunction.
After making a big splash with its $1.1 billion acquisition of Tumblr this week, the refresh of Flickr (itself acquired back in 2005) is a smaller move, but it’s destined to keep Mayer and Yahoo in the spotlight. And it could signal an acknowledgment of Yahoo’s past missteps — see the excellent Gizmodo piece “How Yahoo Killed Flickr and Lost the Internet” for a solid rundown of the hookup.
The Flickr move won’t please everyone, though; “Pro” accounts previously cost $25 a year, and they came with “unlimited” storage. So while 1 TB is an eye-popping number for most of us, hardcore users will see their experience suffer. (They can pony up $500 a year for … 2 TB.) And an ad-free experience will cost you $50 a year, double the previous figure.
But Yahoo seems to be courting a more casual user … and 1 TB will likely suit them just fine.
Stay tuned. I’m guessing Mayer’s not done yet.
At the time of publication, Harding had no positions in the stocks mentioned.
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