Online game developer Zynga (NASDAQ:ZNGA) will be distributing the new Game of Thrones: Ascent video game.
The game — developed by Boston firm Disruptor Beam — is currently available via some social media sites, The Boston Globe reports.
Now it will be available through Zynga.com and could receive a huge spike in players. According to Zynga, the website and its games attract more than 250 million players per month. Add to that the million-plus players who have already signed up for the Game of Thrones tie-in since February, and the move could mean big things for Disruptor Beam.
The deal also is a change of pace for Zynga, which traditionally uses social media to bring its own games to market.