5 Celebrities Cashing In Big on Endorsements

From Beyonce to MJ, these stars are the face of big business

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Charlie Sheen: Fiat

charliesheenfiat185 5 Celebrities Cashing In Big on EndorsementsSpeaking of “winning,” how could we not mention Charlie Sheen — the actor who once starred alongside MJ in Hanes commercials?

Sheen, as you likely remember, went off the deep end back in 2011 with a bout of drugs, porn stars and more. Those antics cost him his role on Two and a Half Men — a gig that brought in around $30 million a year — but he’s been embracing the “tiger blood” bad-boy persona it birthed ever since.

For example: Sheen’s endorsement of Fiat (FIATY). His debut ad for the company starts with him racing the Fiat 500 Abarth inside his mansion in the middle of a party — his way of showing just how much fun he is having under house arrest — and ends with him asking, “What do I get for good behavior?”

The answer: More endorsements. You’ve likely spotted him in a DirecTV (DTV) ad recently, too.


Article printed from InvestorPlace Media, http://investorplace.com/2013/06/5-celebrities-cashing-in-big-on-endorsements/.

©2014 InvestorPlace Media, LLC

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