Big Brother is watching, and consumers are buying.
George Orwell’s dystopian classic, 1984 has been rocketing up Amazon‘s (AMZN) movers and shakers chart, The Washington Examiner notes. The list tracks the books whose sales are growing fastest, and Orwell’s novel has shot up from no. 110 on Monday, to no. 16 at the time of this writing. (It has climbed from 287 to 109 on the overall bestsellers list.)
Many sites, including Entertainment Weekly, are speculating that the recent discovery of the government’s digital surveillance is behind the renewed interest. Some of Orwell’s other novels are getting a boost as well — the Animal Farm and 1984 two-in-one is up to the no. 46 spot on the movers and shakers list.
Are people buying 1984 to prepare for a new age of doublethink and Newspeak? Or are they just interested in reading the book outside the pressures of a high school curriculum, sparked by a bit of thematically related news? My money’s on the latter.
Adam Benjamin is an Assistant Editor of InvestorPlace. As of this writing, he did not hold a position in any of the aforementioned securities.