Samsung’s New Curved TV Will Cost You $13,000

by Christopher Freeburn | June 27, 2013 11:39 am

Samsung’s New Curved TV Will Cost You $13,000

samsungcurvedOLED 300x199 Samsungs New Curved TV Will Cost You $13,000[1]Samsung is betting that consumers will pay a premium price for new high end TVs[2].

In a move away from the traditional flat-screen, the South Korean electronics giant has launched a 55-inch curved screen that features Organic Light-Emitting Diode (OLED) technology. The new TV is priced at $13,000 and will go on sale in the company’s home market, the Associated Press notes.

Rival TV-manufacturer LG unveiled its own 55-inch curved OLED TV that sells for about the same price in South Korea in May.

The curved surface of the new TVs is designed to provide a more immersive experience for viewers. Both LG and Samsung had planned to launch OLED TVs last year, but experienced production delays.

Both Samsung and LG are hoping that OLED screens — which are thinner than traditional LED screens and offer finer image quality — will prove attractive to consumers[3].

TV maker are looking for new innovations since 3-D TVs failed to generate consumer enthusiasm[4] or sales.

Endnotes:
  1. [Image]: http://investorplace.com/wp-content/uploads/2013/06/samsungcurvedOLED.jpg
  2. will pay a premium price for new high end TVs: http://bostonherald.com/business/technology/technology_news/2013/06/samsung_puts_curve_in_oled_televisions
  3. will prove attractive to consumers: http://investorplace.com/2012/06/tv-makers-bet-big-time-on-new-display-technology/
  4. failed to generate consumer enthusiasm: http://investorplace.com/2012/01/3d-tvs-flagging-fortunes-3d-sales-sne-pc-tosyy/

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