Sheer No More: Lululemon’s Recalled Yoga Pants Are Back

by Alyssa Oursler | June 4, 2013 12:42 pm

Sheer No More: Lululemon’s Recalled Yoga Pants Are Back

luon 300x207 Sheer No More: Lululemons Recalled Yoga Pants Are BackLululemon (LULU[1]) — the hot yoga-pant retailer — has finally restocked its shelves with black luon yoga pants … and ones that are no longer too sheer for comfort.

If you remember — which you should unless you “were under a rock,” according the company — Lulu pulled its previous batch of black luon pants in March because “the thin fabric was exposing more than just good yoga form,” as The LA Times put it[2].

The mishap caused a commotion at the time, but has been sorted our thanks to lower-stretch fabric, higher standards and a “sheer-0-metre!”

Still, more commotion could come Monday when Lululemon reports earnings. Estimates for the quarter were lowered after the pants were pulled, with the company warning investors that the “issue will have a significant impact on financials.”

In fact, the yoga pants accounts for 17% of the company’s sales and the issue was said to mean a dent of $57 million to $67 million in its revenue.

Still, investors haven’t seemed fazed. The stock has gained nearly 20% since the pants were originally pulled.

Endnotes:
  1. LULU: http://studio-5.financialcontent.com/investplace/quote?Symbol=LULU
  2. as The LA Times put it: http://www.latimes.com/business/money/la-fi-mo-lululemon-black-yoga-pants-return-20130604,0,1852097.story

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