Yahoo Adds 2 More Startups to Its Shopping List

by William White | June 18, 2013 2:12 pm

Yahoo (YHOO[1]) has been doing a lot of buying[2] ever since its new CEO Marissa Mayer took hold of the company last year, and it appears it will be doing more soon. 
[3]

One of these is Xobni. (Yes, that is “inbox” spelled backward.) Xobni CEO Jeff Bonforte is no stranger to Yahoo[4] — he was previously Yahoo’s VP of social search and real-time communications. Xobni is being offered somewhere between $30 and $40 million to throw its cards in with Yahoo.

The second startup being eyed by Yahoo is Qwiki, a New York-based firm that makes an iPhone app offering video editing on the go. The reported amount being offered to Qwiki to join up with Yahoo is $50 million[5].

Yahoo is likely using the mergers and acquisitions of these small startup companies as a way to bring fresh talent into the company.

Investors were apathetic about the reports, however. YHOO stock was up only fractionally as of midday Tuesday.

Endnotes:
  1. YHOO: http://studio-5.financialcontent.com/investplace/quote?Symbol=YHOO
  2. a lot of buying: http://investorplace.com/2013/06/can-dealmaking-save-yahoo/

  3. : http://allthingsd.com/20130617/yahoo-offer-to-buy-contact-startup-xobni-is-at-a-price-of-30m-to-40m/
  4. is no stranger to Yahoo: http://allthingsd.com/20130617/yahoo-offer-to-buy-contact-startup-xobni-is-at-a-price-of-30m-to-40m/
  5. $50 million: http://allthingsd.com/20130618/next-yahoo-also-eyeing-automated-video-app-maker-qwiki-in-50-million-deal/

Source URL: http://investorplace.com/2013/06/yahoo-adds-2-more-startups-to-its-shopping-list/
Short URL: http://invstplc.com/1fwc7ME