Hostess Hasn’t Ruled Out a Gluten-Free Twinkie

by Karl Utermohlen | July 30, 2013 4:23 pm

Back in July 15, Hostess announced that the return of the Twinkie could spawn a new variety of the product aimed at those with celiac disease—the gluten-free Twinkie. This new treat would follow the trend that many food companies are setting of producing gluten-free products for those who are allergic to gluten.

Bakery & Snacks reports[1] that Hostess is still considering releasing a brand new line of products aimed at those who are health conscious or have food allergies.

The company has added that instead of changing the formula of the old products, it plans on keeping them intact and introducing more products to the Hostess family. In addition to the gluten-free Twinkie, Hostess has also considered creating other healthy products with added fiber and whole grains.

If Hostess decides to create the gluten-free Twinkie, the 1% of Americans who suffer from celiac disease would not be the only ones to snack on the new product–those who are health-conscious could also prefer gluten-free Hostess snacks over the company’s more traditional products.

Endnotes:
  1. Bakery & Snacks reports: http://www.bakeryandsnacks.com/Manufacturers/Hostess-Brands-president-The-Twinkie-is-like-Elvis-many-impersonators-but-only-one-king

Source URL: http://investorplace.com/2013/07/hostess-hasnt-ruled-out-a-gluten-free-twinkie/
Short URL: http://invstplc.com/1nCM76D