800 million worldwide users is a 20% increase since Mayer joined the company 15 months ago. These number don’t include the amount of users on Tumblr, which Yahoo purchased earlier this year. The company’s stock has almost doubled since Mayer took the reins, but Mayer and analyst both agree that this increase mostly comes from Yahoo’s holdings in Alibaba Group, a rapidly growing Chinese company. Yahoo’s growing traffic isn’t leading to advertising revenue though. Mayer claims that her plan to increase ad revenue will take three years to complete, reports the Associated Press.
350 million of the 800 million Yahoo users are using mobile devices to access the website and its services.
YHOO shares were up 3% as of Thursday afternoon, continuing a 51% year-to-date run.