Bruxië: Waffle-Sandwich Chain Set to Expand in U.S.

Deal adds another restaurant to its porfolio

   

Bruxië: Waffle-Sandwich Chain Set to Expand in U.S.

A private equity firm is helping a waffle-sandwich chain expand across the U.S.

Catterton Partners is helping the Orange, California-based fast-casual waffle-sandwich chain Bruxië make its way to an expanded audience.

Terms of the deal were not disclosed.

From Restaurant News:

Bruxië — which was among 50 “Breakout Brands”spotlighted by Nation’s Restaurant News earlier this year — is known for its gourmet waffle sandwiches served with waffle-cut fries.

Signature dishes include the buttermilk fried chicken sandwich; prosciutto and Gruyere; and hot pastrami. The menu also includes sweet waffles topped with options like crème brulee, Nutella and bananas, or a s’mores-inspired combination of chocolate and marshmallow. Most items on the menu are under $10.

Catterton has a stake in restaurant companies Noodles & Company, Bloomin’ Brands Inc., Cheddar’s, Primanti Brothers and Mendocino Farms.


Article printed from InvestorPlace Media, http://investorplace.com/2013/10/bruxie-waffle-sandwich-chain-expands/.

©2014 InvestorPlace Media, LLC

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