Gathr: 5 Things to Know About AOL’s New Content Bundles

by Christopher Freeburn | October 1, 2013 10:29 am

Gathr: 5 Things to Know About AOL’s New Content Bundles

AOL in lights 630 300x199 Gathr: 5 Things to Know About AOLs New Content Bundles[1]AOL (AOL[2]) is launching a service that will permit customers to combine a variety of online entertainment services for a flat monthly fee[3].

The service is called Gathr. AOL says it will allow consumers to save a significant amount of money compared to what they would pay to purchase the digital services separately, the McClatchy-Tribune notes.

While Gathr is available across the U.S., the company is targeting promotion of the service to just Seattle, Minneapolis/St. Paul and Atlanta for now.

Here are five things to know about Gathr:

  1. AOL says it will save consumers up to 50% compared to purchasing the services individually.
  2. Bundles include digital magazine subscriptions, Amazon (AMZN[4]) gift cards, Pandora (P[5]) subscriptions and identify protection services among a variety of other offers.
  3. Users can create their own bundles or choose from category-based bundles.
  4. Bundles are priced between $15 and $30 a month.
  5. New users get their first month of bundles for free.

Shares of AOL gained more than 1% in Tuesday morning trading.

Endnotes:
  1. [Image]: http://investorplace.com/wp-content/uploads/2011/09/AOL_in_lights_630.jpg
  2. AOL: http://studio-5.financialcontent.com/investplace/quote?Symbol=AOL
  3. combine a variety of online entertainment services for a flat monthly fee: http://investing.businessweek.com/research/stocks/news/article.asp?docKey=600-201310010309KRTRIB__BUSNEWS_58969_50896-1&params=timestamp%7C%7C10/01/2013%203:09%20AM%20ET%7C%7Cheadline%7C%7CNew%20Gathr%20service%20further%20advances%20AOL
  4. AMZN: http://studio-5.financialcontent.com/investplace/quote?Symbol=AMZN
  5. P: http://studio-5.financialcontent.com/investplace/quote?Symbol=P

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