Samsung Fined for Phony Reviews Knocking Rivals

by Karl Utermohlen | October 24, 2013 12:44 pm

Samsung Fined for Phony Reviews Knocking Rivals

Taiwan’s Fair Trade Commission is fining Samsung (SSNLF[1]) for allegedly playing dirty in order to boost its sales.

PC World reports that the electronic giants[2] were given a $341,037 fine by the Taiwan FTC after allegedly fabricating negative comments about its competitors on Internet forum posts. Additionally, Samsung is being accused of writing posts praising its products in order to sway customers to choose the Korean company over other electronics companies.4knbars  Samsung Fined for Phony Reviews Knocking Rivals

Taiwan’s FTC initiated an investigation in April after a site called TaiwanSamsungLeaks made these accusations about Samsung and included documents from a marketing firm hired by the company that cataloged these posts. The forum posts talked about the shortcomings of Samsung’s competitors and praised the Korean company for its superiority in the electronics department.

Endnotes:
  1. SSNLF: http://studio-5.financialcontent.com/investplace/quote?Symbol=SSNLF
  2. PC World reports that the electronic giants: http://www.pcworld.com/article/2057720/taiwan-fines-samsung-for-defaming-htc-with-fabricated-reviews.html

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