Kmart Gives ‘Ship My Pants’ Video a Holiday Twist

'Ship My Trousers' is closing in on 2 million views

   

Kmart Gives ‘Ship My Pants’ Video a Holiday Twist

Kmart (SHLD) released another version of the ‘Ship My Pants’ video with a holiday twist that involves characters from A Christmas Carol.

Kmart 3 300x199 Kmart Gives 'Ship My Pants' Video a Holiday Twist‘Ship My Trousers’ is the new ‘Ship My Pants’ which includes Bob Cratchit, Scrooge and other characters from the classic Charles Dickens novel. Kmart released the video in promotion of its policy that allows people to get an item shipped for free online if they can’t find it in the store. The humorous ad shows the Christmas Carol characters “shipping” their trousers, petticoat, and other Kmart items in a “very expedient” manner.

SHLD stock continues to drop with shares down 2.78% as of Monday afternoon and 31.51% over the last month.


Article printed from InvestorPlace Media, http://investorplace.com/2013/12/kmart-ship-my-pants-shld-stock/.

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