LULU: Lululemon Launches New Non-Workout Clothing Line

It has launched a line of women's casual clothes


Lululemon Athletica (LULU) is taking a step beyond yoga-wear.

lululemon store 630 300x199 LULU: Lululemon Launches New Non Workout Clothing Line
Source: Flickr

The Vancouver-based company has introduced a line of casual wear for women on the go. The “&Go” line includes pants, tops and sundresses, priced between $50 and $200. LULU customers appeared enthusiastic. Half of the 12 items in the “&Go” line sold out online just hours after LULU launched them, Business Insider notes.

ashton kutcher 630 200x132 LULU: Lululemon Launches New Non Workout Clothing Line
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LULU debuted the “&Go” line on Tuesday. The products can be found both at brick-and-mortar LULU stores and at its online shop.

Shares of LULU stock fell almost 2% in Friday mid-day trading. Over the past twelve months, LULU stock has dropped more than 20%.

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