The new My Yahoo allows users more customization. Added features include being able to set up a two to four column page layout, new themes, and the ability to move settings over from Google’s (GOOG) iGoogle, reports USA Today.
Users of My Yahoo have the ability to customize their pages with content from several Yahoo properties, including Yahoo News, Yahoo Sports, Yahoo Mail and the Flickr. My Yahoo can also be customized to include news feeds from several online news sources, USA Today notes.
“The key thing from a business point of view is to get people coming back to Yahoo for their daily habits,” Mike Kerns, Yahoo’s senior vice president of home page and vertical products, told Forbes.