According to the data from the survey, parents plan to spend 14% less on prom 2014 than what they did in 2013. This will have the average American household spending $978 on the high school dance. The $978 includes the costs of attire, a limousine rental, tickets, and dinner.
Here is how much American families will spend on prom 2014 based on location.
- Western families will spend an average of $1,125.
- Northeastern families will spend an average of $1,104.
- Southern families will spend an average of $926.
- Midwestern families will spend an average of $835.
Data from the survey was collected from 4,000 telephone interviews that were conducted in January and February.