Wall Street can be excused if it’s a little skeptical about RetailMeNot‘s filing for a public offering.
The last time an online coupon operator went public, it turned out to be a disaster. Back in November 2011, Groupon (GRPN) pulled off an IPO, only to have its shares beat up by as much as 62%.
But perhaps Groupon is far back enough in the rear-view mirror for Wall Street to be receptive to another coupon site. Read

A long-time follower of the IPO scene, back in 1999 Tom started one of the first sites in the space called WebIPO. It was a place where investors got research as well as access to deals for the dot-com boom. Tom also wrote the top-selling book, Investing in IPOs. In it, he covers all the aspects of analyzing an IPO, such as reading the prospectus, detecting the risk factors and understanding some of the arcane regulations. But don’t worry — if that process is too intimidating for you, thankfully Tom will do the legwork for you right here in the IPO Playbook blog.






