Facebook: Big Announcement Coming Jan. 15

What'll it be? My two cents: It's a smartphone

   

Well, Facebook (NASDAQ:FB) sure knows how to get our attention.

Facebook put out a tempting media invite for an event set for Jan. 15 that has stirred up a 5% jolt, pushing shares above $30 for the first time since July (FB came public at $38 in May). And all that excitement was generated over a mere six, cryptic words:

“Come and see what we’re building.”

As you could imagine, the speculation has gone into overdrive. After all, there’s already buzz surrounding the possibility of new Facebook products, including a search engine, smartphone and even a music-sharing service.

My bet is that we’ll see some type of phone. While CEO Mark Zuckerberg has denied this on various occasions, the fact remains that Facebook needs to get more integrated within the mobile ecosystem — and a phone can do that in a big way.

One possible partnership could be HTC. The Taiwanese manufacturer certainly needs some pizzazz for its own line of phones, which play second fiddle to the likes of Apple (NASDAQ:AAPL), Samsung (PINK:SSNLF) and others.

Tom Taulli runs the InvestorPlace blog IPO Playbook, a site dedicated to the hottest news and rumors about initial public offerings. He is also the author of “How to Create the Next Facebook” and “High-Profit IPO Strategies: Finding Breakout IPOs for Investors and Traders.” Follow him on Twitter at @ttaulli. As of this writing, he did not hold a position in any of the aforementioned securities.


Article printed from InvestorPlace Media, http://investorplace.com/ipo-playbook/facebook-big-announcement-coming-jan-15/.

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