When it comes to the IPO market, one might think that super-cool companies are the ones that will be the top performers. In reality, that is far from the case. Instead, ordinary companies are often the ones that win big.
Just look at hot names like Zynga (NASDAQ:ZNGA), Groupon (NASDAQ:GRPN) and Pandora (NYSE:P). All went public in 2011 and all have been pretty big flops. This year in particular, Facebook‘s (NASDAQ:FB) IPO was a dud despite its huge user base and buzz.
Plus, countless IPOs had botched offerings on the systems side of things in 2012, including WhiteHorse Finance (NASDAQ:WHF). With both of these things is mind, it’s easy to see what helped this year’s IPO stars shine: They sailed smoothly onto the market and focused on traditional market segments.
So which companies were the standouts? Here’s a look at the top five: