Colorado’s Molson Coors – A Taste of the Rockies

Beer brewer helped innovate aluminum cans


Founded in 1873, the Coors brewery is one of the oldest in America.  But the Golden, Colo., brand has come a long way since its humble founding by German immigrant Adolph Coors — a merger with a Canadian beer giant Molson in 2005 created Molson Coors (NYSE:TAP), the fifth-largest brewer in the world.

Molson Coors has also made an impact beyond brewing. Over 50 years ago, it developed and brought into mass production the first seamless and recyclable aluminum can. This invention revolutionized the beer and consumer packaged goods industry and helped spur recycling efforts nationwide. The company also has a unique heritage with water stewardship in the West; Coors constructed the first industrial waste treatment plant in Colorado in 1953.

The business of Molson Coors also reflects the health of consumer spending in the U.S. Though some may argue otherwise, beer is discretionary and not a necessity. The sales of various TAP brands from Blue Moon to Killian’s to Grolsch can tell a lot about the spending habits of American families.

Molson Coors has 18 brewing plants and 18,000 employees around the globe. Its products are distributed in 30 countries.

The company is also a major Colorado employer, providing over 3,000 jobs there.

Molson Coors’ strong role in the state’s economy, as well as its position as a premiere American brand, make it easy to toast TAP as Colorado’s Real America Index stock.

Check out the complete list of Real America Index components, along with an interactive map of short-term and long-term returns.

Jeff Reeves is editor of As of this writing, he did not own a position in any of the stocks named here. Follow him on Twitter via @JeffReevesIP and become a fan of InvestorPlace on Facebook.

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