Go Long on This Discount Retailer

by John Kmiecik | June 4, 2012 9:03 am

Is there doom and gloom ahead? The answer to that question cannot be answered with any certainty at this juncture. With signs that the economy has stalled, there might be a lack of opportunities for a bullish trader. But here is a bullish trade idea from a company that is in a sector that might surprise you.

TJX Companies Inc. (TJX – $40.90): Long Calls

The trade: Buy the July 40 calls for $2.40 or less.

The strategy: Buying a long call is a relatively straightforward bullish strategy. The trade can profit when the stock rises and the call premium increases as the TJX (NYSE:TJX[1]) option moves more and more in-the-money. Maximum profit is unlimited because TJX can continue to rise, the maximum loss is $2.40 if TJX finishes below $40, and breakeven is at $42.40 at July expiration.

The rationale: TJX’s European division just recently posted its highest first-quarter profit. Sales increased by 13%, which probably is a good indication that shoppers are looking for bargains. The retail sector as a whole might be feeling the heat of a slowing economy, but TJX’s many retail stores could be some of the places where people are going for discounts.

Technically, the stock has been making a slow climb higher for the past six months — except for May, when the stock bounced around a bit. Friday’s bearish day might be a good opportunity to catch this stock at a lower price before it tries to head higher once again!

As of this writing, John Kmiecik did not hold a position in any of the aforementioned securities.

  1. TJX: http://studio-5.financialcontent.com/investplace/quote?Symbol=TJX

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