Pilgrim’s Pride Seeks Profit in Organic Chicken

Pilgrim’s Pride (NASDAQ:PPC) looks to turn its business towards organic products.

Pilgrim's PrideThe food company will begin production of organic chicken in a bid to benefit from the growing segment of consumers that value fair-trade approaches to raising chicken.

The company is one of the top meatpacking corporations in the country. Soon, it will reverse a trend that is currently affecting poultry products negatively.

Pilgrim’s Pride will help add another product that affects how we consume food and how we feel about it.

PPC stock is up 12.4% Thursday.

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