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Bull’s Eye Report: OpenTable (OPEN)

Today OPEN is best-in-class for a buy when it comes to Internet stocks


At, we strive to “own the best and ignore the rest” in our equity portfolios. Toward this end, each day we search our database for a “top stock” (a top rated company in terms of earnings strength as well as company and industry performance) that presents a strong technical “set up” and a good entry point.

In short, when our equity team is looking to add a stock to one of our portfolios, the “bull’s eye” stock shown below is generally their first choice.

Company Symbol Industry Stock Rating YTD% Gain S.T. Stop Loss
OpenTable Inc OPEN Internet Software & Services 7.7 +29.82% $61.37

Why We Like The Stock:

OpenTable (OPEN) is our most compelling buy today due to the fact that it is a top rated stock (in terms of earnings strength and company/industry performance) with a positive technical set-up. Like OPEN, other Internet software & services stocks like  recent Bull’s Eye stock j2 Global (JCOM), WebMD Health (WBMD), and Dealertrack Technologies (TRAK) have had successful 2013 campaigns thus far, while not becoming over-extended on a long-term basis.

OPEN hit recent highs of $70.77 in mid-May, but has since pulled back down to the $65 area. On a weekly basis, OPEN has been in an uptrend since mid-July of 2012, with slight consolidations along the way. Currently, the stock is on the verge of crossing back above its short term moving averages, and has been operating above its 50-day moving average since the very beginning of May. While meaningful support is back down near $60, OPEN’s positive technical set-up and trending patterns should remain intact, even in this shaky market. We like OPEN at current prices for a run north of $70.

We Would Be Buyers:

At the current price (~$66.39).

Company Profile:

OpenTable, Inc. provides solution that forms an online network connecting reservation-taking restaurants and people who dine at those restaurants. Its solutions include its electronic reservation book (ERB) and OpenTable Connect (Connect). Its solutions for diners include as well as a range of mobile applications. The OpenTable network includes approximately 20,000 OpenTable restaurant customers spanning all 50 states, as well as select markets outside of the United States.

Stock Rating: 7.7

The Stock Rating indicates the combined score of our proprietary Earning Strength and Company Performance models. The rating scale is 0 – 10 with 10 being the highest.

OpenTable – Last Three Months


OpenTable – Last 12 Months


OpenTable – Last Five Years


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At the time of publication the editor and affiliated companies own the following positions: None

Note: Positions may be bought or sold while this publication is in circulation without notice.

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