Beth Gaston Moon

Beth Gaston Moon

InvestorPlace Contributor

With more than a decade of experience as a financial journalist and market analyst, Beth Gaston Moon writes about stocks and options from her home in Chicago, IL.

Beth began her derivatives-market career in the research department of Cincinnati-based newsletter publisher Schaeffer’s Investment Research. She started by copy-editing The Options Advisor (the nation’s leading options newsletter) and soon began writing daily market commentaries for SchaeffersResearch.com.

After more than a decade with Schaeffer’s, Beth served as senior editor for PEAK6 Media, composing scripts, trading ideas and articles for The Options News Network. Most recently, she was the senior content and product manager for retail brokerage OptionsHouse.

In 2004, Beth was recognized as a “Woman in Finance” by Money Show Digest. Her market comments have appeared in several media outlets, including Dow Jones Newswires, CBS MarketWatch, Money Show Digest and Reuters. She has also been a contributing author for Forbes.com and Active Trader and Stocks, Futures & Options magazines.

Recent Articles

Call Buyers See Further Upside in the Gap

By Beth Gaston Moon, InvestorPlace Contributor

Option traders take an aggressive stance with a conservative strategy: Bull call spread bets on Gap moving up to 13% higher in next six weeks.

Put Sellers Give Groupon a Halfhearted Vote of Confidence

By Beth Gaston Moon, InvestorPlace Contributor

The options-trading community saw a silver lining to Groupon’s recent stock decline and industrious put sellers took a chance.

5 Things Wal-Mart Has That Amazon Doesn’t

By Beth Gaston Moon, InvestorPlace Contributor

Amazon is threatening Wal-Mart as the No. 1 shopping destination. But Wal-Mart succeeds in some areas where Amazon fails. Take a look.

One Woman’s Take on Augusta National’s Old-Fashioned Rule

By Beth Gaston Moon, InvestorPlace Contributor

The all-male Augusta National Golf Club typically has offered membership to its corporate sponsors -- but now one of these sponsors is a woman, making for a sticky situation.

6 Biggest Market Surprises of the First Quarter

By Beth Gaston Moon, InvestorPlace Contributor

Six stories caught the market off guard in early 2012. Here's a review of those headlines that surprised investors over the last three months.

Call Buyers Think AIG Is Ripe for a Rally

By Beth Gaston Moon, InvestorPlace Contributor

Can the infamous insurer rise 50% in the next 10 months? Heavy call activity in the January series shows that some traders are betting big that it will.

U.S. Retailers Go Global (With Some Technical Support)

By Beth Gaston Moon, InvestorPlace Contributor

Tapping lucrative international markets is a necessity for growth, but that's not so easy without major improvements to e-commerce software.

A Bearish Play on Sirius?

By Beth Gaston Moon, InvestorPlace Contributor

Here's why an investor might buy a long stock position and a long put position at the same time.

Starbucks & Green Mountain Are Still a Team

By Beth Gaston Moon, InvestorPlace Contributor

A new deal ensures that Starbucks' K-Cups will be usable in Green Mountain's new, enhanced machines even as Starbucks preps its own machines for a fall launch.

The Battle of the Athletic Apparel Retailers

By Beth Gaston Moon, InvestorPlace Contributor

Nike and Lululemon report earnings Thursday. Who'll win with investors as both of these stocks sit near all-time highs?

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