Luce Emerson

Luce Emerson

Luce Emerson is a former sell-side banker with a broad range of capital markets experience. She continues to follow markets closely, with a particular focus on retail, financials and entertainment.

Recent Articles

There’s No Price Low Enough for Disney+ to Threaten Netflix Stock

When Walt Disney Co (NYSE:DIS) unveiled its plan for its new streaming service, Netflix, Inc. (NASDAQ:NFLX) stock dropped on the news. However, these type of short-term market reactions do not reflect the actual long-term dynamics in a rapidly growing space.

Apple Stock Looks Cheap

Apple stock looks undervalued at this point. After the recent pullback in May, AAPL stock trades at just 15 times its earnings.

New Gaming Products Could Drive Microsoft Stock Beyond $150

New Gaming Products Could Drive Microsoft Stock Beyond $150

What Makes OKTA Stock a Solid Bet Is both Growth and M&A Potential

As a leading independent provider of identity for the enterprise, Okta is not a household name Okta Inc (NASDAQ:OKTA). It’s clients are though. Over 6,100 organizations across industries, including Nordstrom, Inc. (NYSE:JWN), Slack, and Teach for America, use Okta to protect and manage the identities of their workforces and customers.

McDonald’s Stock Is One of Two Restaurant Stocks for Stability

Investors have been feeling the whiplash of the last couple of weeks. Major indices swinging a full percentage points intraday or a couple of points in one direction, then reversing the next have become the new normal. Volatility reared its head but seems to have died down just as quickly as it rose.This begs the question: where to put your money if you stomaching these market gyrations is difficult? One answer is restaurant stocks.

Aurora Cannabis Stock Is Attractively Valued After A Huge Q3

Aurora Cannabis had an extremely productive third quarter. Everything is heading in the right direction for ACB stock investors.

Alibaba Stock Is an Obvious Buy After Stellar 2019 Results

Alibaba Group Holding Ltd (NYSE:BABA) unsurprisingly beat expectations for its 2019 fiscal year. Despite overarching trade tensions that have been grabbing headlines, Alibaba runs a diversified online-driven interest that somewhat insulates it from tariffs. Because its business interests are so expansive from ecommerce to cloud computing to logistics solutions to international retail, they are poised to continue do well in spite of heightened trade war-related volatility.

Don’t Let the Great Q1 Numbers Fool You into Buying Tilray Stock

After a revenue beat Tilray Inc (NASDAQ:TLRY) saw its stock jump 5 percent for the day. However, that optimism has faded rather quickly, and TLRY stock has not been able to capitalize on that momentum.

Luckin Coffee Is Going to Drink Starbucks’ Lunch

Investors may be feeling wary of the Luckin Coffee IPO, but Luckin IPO is definitely worth paying attention to..

Like Everything Else, FTC Probes Won’t Hurt Facebook Stock Long Term

Half of Facebook, Inc.’s (NASDAQ:FB) headlines this year seem to take place in a Congressional setting and the half in its home base in the Silicon Valley. After the Cambridge Analytics scandal, regulators, this time the Federal Trade Commission (FTC), have not let the brouhaha die down yet.