Luce Emerson

Luce Emerson

InvestorPlace Contributor

Luce Emerson is a former sell-side banker with a broad range of capital markets experience. She continues to follow markets closely, with a particular focus on retail, financials and entertainment.

Recent Articles

Apple Inc. Is Beginning to Test the Patience of Its Investors

By Luce Emerson, InvestorPlace Contributor

For AAPL stock, hitting a trillion in market cap is going to take more than just an upgrade to Apple's iPhone with enhanced features.

Future of Advanced Micro Devices, Inc. Is Incandescent

By Luce Emerson, InvestorPlace Contributor

Through technological advances, AMD has positioned itself to be a major player on several fronts in the upcoming years.

How Something as Simple as Pizza Will Save Chipotle Mexican Grill, Inc.

By Luce Emerson, InvestorPlace Contributor

With numerous health scares, Chipotle's amazing growth story has ground to a halt, but management is betting that pizza will save CMG stock.

Lululemon Athletica inc. Stock Could Surprise Everyone to the Upside

By Luce Emerson, InvestorPlace Contributor

Shareholders of Lululemon Athletica inc. (NASDAQ:LULU) have had the strength of their resolve tested this year. There have been big, near-vertical jumps to the upside and similarly near-vertical drop-offs in share price—all within the space of a few months.

Shopify Inc (US) (SHOP) Stock Is Hot and Only Getting Hotter

By Luce Emerson, InvestorPlace Contributor

Right off the bat, when you look at Shopify Inc‘s (US) (NYSE:SHOP) recent share performance and overall business growth, you intuitively know you’re dealing with a leading tech company.

Buy JPMorgan Chase & Co. (JPM) as It Crushes Another Quarter

By Luce Emerson, InvestorPlace Contributor

JPMorgan has defied the expectation that they, like other megabanks, would hurt come earnings time. And JPM stock has delivered for shareholders in a major way.

JD.Com Inc(ADR) (JD) Stock Is a Long-term Win Despite the Noise

By Luce Emerson, InvestorPlace Contributor

With JD, the key is to ignore the noise in the market. Those who focus on the Company’s long-term strategy will see that JD is making progress in executing on its plan. And thus, investors with their eye on the future, won’t be tempted to sell prematurely.

NVIDIA Corporation (NVDA) Is Set to Easily Cross $200 per Share

By Luce Emerson, InvestorPlace Contributor

For those investors with the foresight to have owned NVIDIA Corporation (NASDAQ:NVDA) at the beginning of the year, the investment has been nothing short of a home run. NVDA stock price has posted an incredible 74% gain YTD. That exceeds even the run up in the individual FAANG stocks. It’s been a spectacular year.

Kroger Co (KR) Stock Still Is a Bright Light in Grocery

By Luce Emerson, InvestorPlace Contributor

Kroger Co stock has fared just about as well as one would imagine in the face of the market’s concern about a permanent structural decline in the food retail and distribution industry—which is to say, extremely poorly. In fact, KR stock has actually severely underperformed the broader Food Retail & Distribution index, which is down a modest 15% compared to KR’s brutal 40% decline.

Snap Inc (SNAP) Stock Is Grasping at Threads with Placed Purchase

By Luce Emerson, InvestorPlace Contributor

It’s not exactly the most contrarian stance to be bearish Snap Inc (NYSE:SNAP), but it’s hard to see how management turns this ship around. The numbers point to a tenuous position in the social media marketplace—at best.

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