In a month and some change, we’ll be celebrating the coming of 2013, and more than half of all Americans will take part in a long-standing and beloved pastime:
Taking a good, long look in the mirror, and saying, “Ooof! This is all wrong.”
That’s right. Millions of us will go through the motions of making New Year’s resolutions on Jan. 1, and — at least according to University of Scranton research — many of us are going to fail miserably. But that doesn’t mean we won’t try. More important, that doesn’t mean we’re not going to buy a bunch of expensive gear to help better ourselves in January (even if we’re only going to throw it away in February).
A number of companies could see a New Year’s boost in business as we try to whip ourselves into shape, put more money into the bank and otherwise transform into the beautiful, unique butterflies we hope to become. Investors wanting to get in on the action should do so before the ball drops in Times Square, though, so here’s a look at five investment opportunities banking on some of America’s most popular resolutions: