Meet 3 Pinterest Fan Favorites Launching Target Collections

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Target (TGT) announced on Monday that it has found three new designers through Pinterest.

Joy Cho, Jan Halvarson and Kate Arends are the three bloggers in question who have been tapped by Target following their success on Pinterest. Their design blogs have attracted the attention of many young fashionistas and the retailer has reached out to them for new designs.

Read more about Joy Cho on the next slide.

TGT stock is down about 0.5% Wednesday.

Pinterest Blogger: Joy Cho

Joy Cho is one of the three bloggers that Target picked out from a large pool of possible designers.

The Los Angeles designer’s blogOh Joy! — is an incredibly popular fashion blog that regularly gets hits thanks to its 13 million plus followers.  Joy describes herself on her blog as a “designer, blogger, [and] food enthusiast (I politely request that you play nice with others & keep your comments kind and constructive).”

She also has a food blog called www.ohjoy.blogs.com.

Pinterest Blogger: Jan Halvarson

The second Pinterest on our list is by the extremely popular blogger Jan Halvarson.

Poppytalk is the name of Halvarson’s blog which features plenty of unique designs for artists and fashion designers alike. This Pinterest is perfect for those who like variety as Halvarson showcases his creations in several categories including décor, food, arts and crafts, DIY projects and more.

Check out Poppytalk here.

Pinterest Blogger: Kate Arends

Kate Arends is the third designer chosen by Target to start a line for the retailer.

Wit & Delight is an elegant blog run by the Minneapolis-based designer and creative consultant Kate Arends. Her blog is a display of her passion or art, fashion and culture which “gives her an eclectic perspective on style,” according to the blog.

Arends runs a boutique brand and design studio and is often featured in nationally-renowned design, fashion and home decor blogs.


Article printed from InvestorPlace Media, https://investorplace.com/2014/02/pinterest-target-tgt-stock/.

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