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Friday Apple Rumors: New iPhones to Come in Colors

Test production of the cheap iPhone will begin next month


daily apple rumors AAPLHere are your Apple rumors and AAPL news items for today:

Spectrum: When Apple (AAPL) unveils its new flagship iPhone this fall, the phone will come in more colors than just black and while, Macotakara notes. Two sources in Asia tell the blog that both the iPhone 5S and a lower-cost iPhone aimed at emerging markets will be available in multiple colors. Apple is expected to introduce a cheaper iPhone to compete in markets like China and India, where it has ceded market share to low-cost phones from rivals like Samsung. A cheaper iPhone will be manufactured with white, gray, gold, orange and navy colored casings. The iPhone 5S, which is anticipated to debut this fall, will come in black, white, gold and green. The sources indicated that Apple will begin test production of the low-cost iPhone in June before ramping up full production in July ahead of a September launch. Previous rumors had indicated that the iPhone 5S could come in as many as eight colors.

2 Ways to Play a Mending Apple
2 Ways to Play a Mending Apple

Size Matters: In new advertising contrasting the iPad with tablets running its Windows OS, Microsoft (MSFT) has pictured the tablets in a way that suggests the iPad has less screen space than it actually does, MacRumors notes. The ads show a Windows 8-running ASUS VivoTab Smart with a 10.1-inch screen next to an iPad, which has a 9.7-inch screen. An accompanying diagram suggests that the ASUS tablet has a much larger screen. But, in fact, the diagram has been deliberately distorted to make the iPad’s screen look smaller. While the ASUS does have a longer diagonal length, compared to the iPad, the latter actually has a screen area of 45.16 square inches, compared to just 43.56 square inches for the ASUS. That means the ASUS screen has 3.55% less space than the iPad’s.

New Course: A bond-trader who shorted Apple shares last year has now reversed course, Business Insider notes. Jeffrey Gundlach, the head of DoubleLine Capital, predicted that Apple shares would drop to $425 last year. In a recent media interview, however, he called Apple shares “sorta cheap” and noted that he has added Apple to his firm’s portfolio. Apple shares declined from a higher of over $700 a share last year. Apple shares were trading around $444 on Friday.

For more about the company, check out our previous Apple Rumors stories.

Article printed from InvestorPlace Media, http://investorplace.com/2013/05/friday-apple-rumors-new-iphones-to-come-in-colors/.

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