Lululemon Athletica (NASDAQ:LULU) is planning to open stores in the Middle East.
The first Lululemon store opening up in the Middle East will be in Dubai and is expected to open this fall. Other countries in the area, including the UAE, Qatar, Bahrain, Oman and Kuwait, will also be getting stores, reports Gulf Business News.
The new Lululemon stores opening up in the Middle East are part of a deal with Majid Al Futtaim. Majid Al Futtaim is a retailer based in Dubai and it will have the exclusive right to open Lululemon stores in the area for five years, Gulf Business News notes.
According to ArabianBusiness.com, demand for sports fashion is rising in the UAE. Nick Peel, CEO of retail store Marka, said that his company would be focusing more on women’s sports wear.
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