The extreme action camera maker GoPro is setting its sights on $100 million after an initial GoPro IPO offering that shows solid years of growth.
The IPO offer is only happening non, despite GoPro announcing its intentions earlier this year.
Profits doubled to $60.6 million from last year, and the company’s sales were $986 million last year, four times its 2012 total.
The IPO earnings are earmarked for general use purposes and to repay debt.
GoPro plans to position itself as a media company, the filing shows. GoPro sells its products in more than 100 countries, through more than 25,000 retail stores, according to the prospectus.
The maker of mountable and wearable cameras originally filed confidentially under the Jumpstart Our Business Startups Act in February. By disclosing its prospectus, GoPro must wait at least 21 days before starting its roadshow, or official marketing process with investors, in compliance with that legislation.
GoPro action cameras allow users to take high-quality video during extreme sports such as skydiving, skiing and surfing.
GoPro applied to NASDAQ under the listing GPRO.