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CEOs Look at Tech Trends for 2015

Mobile, enterprise software, health care and IT should see dramatic developments in 2015

When it comes to IPOs, the big excitement is finding the next big tech trends.

best-of-2014-2015-promoJust imagine if you invested in a company like Microsoft Corporation (MSFT), Salesforce.com, Inc (CRM) or Oracle Corporation (ORCL). No doubt, you would have added lots of heft to your net worth.

At the IPOPlaybook.com, a big focus is trying to find the next big tech trends. The good news is that there appears to be no shortage of innovation right now.

So what are some of the tech trends to watch for the new year? Well, to see, I recently interviewed a variety of top entrepreneurs. Here’s what they had to say:

 Tech Trends With Mobile for 2015

Jordan Wright, Co-Founder & CEO, Comfy 

 Tech Trends With Mobile for 2015
Source: iStockphoto

“In 2015, ‘predictive intelligence’ apps are going to cross over into the mainstream tech realm. As personal data becomes more available to apps, this will enable a massive growth in algorithms that predict individuals’ needs or can deduce needs based on user behavior. With mobile devices, and even many of the new wearables coming to market, data about how we interact with the world around us will become much more widespread. Mobile technology will become an essential means for tailoring and shaping our collective experiences.”

Jeff Chen, Co-Founder & CEO, Joyride

“The term ‘mobile’ no longer simply applies to our phones and we’re beginning to really see the effects of this. Companies like Google Inc (GOOG) and Apple Inc (AAPL) are leading the way in bringing ‘mobile’ to every aspect of our daily lives, from the ‘Connected Car’ to the ‘Connected Home’. As we move into 2015, we’ll see that it will be the year of mobile being the hub for all of your electronics. And your phone will lie at the very center — your connection to every connected part of your life.”

Mark Holleran, President, Xplore Technologies

“One of the biggest trends we are seeing is that tablets are now starting to perform in ways that were previously limited to desktops and laptops. Two significant macro factors will continue to drive the upswing in tablet sales in 2015: the evolution of IT and the maturation of the tablet. Meanwhile, tablet manufacturers are now understanding more about the peripheral requirements to support this ‘tablet as a primary device’ strategy. With processing power and accessories bridging the gap, several large enterprises are using their system refresh cycles to replace laptops with tablets. The enterprise will lead the next wave of tablet adoption.”

Tech Trends With Enterprise Software for 2015

cloud computing

Matt Finneran, Co-Founder, Sparkcentral

“Heading into 2015, we can expect the ‘consumerization’ of enterprise applications to emerge as a mega trend. It’s no longer acceptable to develop clunky software inside the enterprise environment when the same consumer is already using tools like Facebook Inc (FB), Pinterest, Instagram etc., designed from inception to be an engaging end-user experience. The bar is being raised on user experience for enterprise applications.”

Vineet Jain, Co-Founder & CEO, Egnyte

“The biggest shift I see for 2015 is a return to a more traditional business model focusing more on a path to profitability rather than simply looking at user adoption and top-line revenue. As a host of cloud-based companies are pushing to make a debut on Wall Street before the end of 2014, there are a number of others holding off due to the ‘market conditions.’ I believe the first half of next year should be the tail end of a much-needed correction for current valuations, which has created a false sense of exuberance in the tech community.”

Tech Trends With Health Care for 2015

health stocks and your portfolioShakil Haroon, Founder & CEO, MPIRICA Health Analytics

“2015 will bring a consumer-centric model to health care, where tech-savvy consumers will shop for health care as they would any other service. In a marketplace that is becoming more open and transparent people ultimately stand to benefit, especially in light of employees having an increasing cost burden for health care. While price transparency has been fueling this movement in recent years, the absence of adequate quality measures has been one barrier of growth. Expect more tools to emerge in 2015 that help consumers choose care that is of ‘high value’ (higher quality, lower cost). We’re calling this ‘Transparency 2.0’.”

Stephen Kurtz, CEO, MuscleSound

“The new year will feature many new wearable devices designed for consumers who want to monitor their health and adjust their lifestyles accordingly. Apple will begin selling their iWatch that integrates with its health app. Fitbit is expanding its activity and sleep tracker capabilities and Nike Inc’s (NKE) Fuelband has created a new language called NikeFuel to measure movements and create incentives to becoming a better athlete. It is easy to look at Apple or Nike as clear winners, but my bet is for new, small players to win a profitable share of this growing market. This is just the beginning.”

Tech Trends With IT and Development in 2015

computer science degrees have high ROI

Jim Stoneham, Founder & CEO, Opsmatic

“The drive for rapid innovation is creating a major movement toward agile development within the enterprise. More sophisticated tools are emerging to support enterprises as they rapidly adopt cloud technologies to increase flexibility, look to move faster and experiment. In 2015 and beyond, the ability to rapidly deploy, scale, and spin up systems with greater transparency will be a ‘must have’ for the modern enterprise IT team.”

Bob Quillin, Co-Founder & CEO, StackEngine

“DevOps methodologies and best practices have fueled business innovation and acceleration in recent years in public cloud computing, led by innovators like Amazon.com, Inc. (AMZN), Google and Rackspace Hosting, Inc. (RAX). In 2015, DevOps best practices will explode into the enterprise private cloud led by infrastructure software vendors such as VMware, Inc. (VMW) and Red Hat Inc (RHT) and container technology start-ups like Docker and CoreOS. These DevOps methodologies will automate and revolutionize the production flow of enterprise software products from application development through operations out to market.”

Tom Taulli runs the InvestorPlace blog IPO Playbook. He is also the author of High-Profit IPO StrategiesAll About Commodities and All About Short Selling. Follow him on Twitter at @ttaulli. As of this writing, he did not hold a position in any of the aforementioned securities.

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Article printed from InvestorPlace Media, https://investorplace.com/2014/12/ceos-look-tech-trends-2015/.

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