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WISH Stock: What Is Going on With Retail Favorite ContextLogic Today?

Today, retail investors have a lot to chew on with ContextLogic (NASDAQ:WISH) and WISH stock. Indeed, this e-commerce company has been among the key beneficiaries of meme-stock mania this year. A company that went public only last year, ContextLogic has seen its valuation whipsaw in dramatic fashion this year.

The logo and information for the Wish (WISH stock) mobile app are displayed on a smartphone.
Source: sdx15 / Shutterstock.com

Indeed, WISH stock reached its high of more than $32 per share earlier this year at the height of the market mania. Since then, shares have settled down below the $5 level today. That’s an incredible decline of nearly 85% from its peak.

What gives?

Well, like many e-commerce oriented stocks, there’s concerns about how the economic reopening will shape future growth. Indeed, many e-commerce stocks have seen some rather incredible valuations bestowed earlier this year by the market. As interest rates rise and inflation threatens to cause more tapering (and potentially interest rate hikes) sooner than expected, valuations across various hypergrowth stocks with sky-high valuations are at risk.

That said, ContextLogic’s $3 billion valuation isn’t really anything scary compared to where its peers are trading. Like other high-growth stocks, there’s the potential for ContextLogic to grow into this valuation. And the company’s recent partnerships, such as with Spanish carrier Correos, suggest there’s plenty of reason to be optimistic about the future prospects for WISH stock.

However, today’s 8% move to the downside appears to be the result of another catalyst. Let’s dive into what investors are pricing into WISH stock today.

WISH Stock Down on Analyst Concerns

Today, investors appear to be spooked by analyst commentary from Oppenheimer. This firm suggests ContextLogic is among the most vulnerable companies in the e-commerce space with respect to supply chain disruptions.

Indeed, supply chain concerns are among the big, scary headwinds investors are finding difficult to price in. Having a prominent analyst come out and highlight WISH stock as a vulnerable name is concerning. Accordingly, today’s decline appears to be in line with the overly bearish market sentiment on this stock right now.

Given ContextLogic’s orientation toward China, Oppenheimer believes shipping costs will be hard to pass on to consumers. Indeed, ContextLogic’s business model focuses on lower-cost goods. Passing on higher shipping costs could mean dramatic price increases in the near term. Such increases may discourage users from the WISH platform to other competitors.

Given the importance of customer retention and acquisition to ContextLogic’s business model, this is a concerning phenomenon to consider. Accordingly, today it appears investors are on the defensive.

On the date of publication, Chris MacDonald did not have (either directly or indirectly) any positions in the securities mentioned in this article. The opinions expressed in this article are those of the writer, subject to the InvestorPlace.com Publishing Guidelines.


Article printed from InvestorPlace Media, https://investorplace.com/2021/10/wish-stock-what-is-going-on-with-retail-favorite-contextlogic-today/.

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